The purpose of this assignment is to create a visually compelling poster aimed at promoting a font to professional designers. This project presents an opportunity to demonstrate expertise in typographic hierarchy within a poster format. The task simulates a real-world scenario where we are approached by Fonts.com to design a printed poster that effectively showcases the versatility and potential of a specific font. Our target audience comprises fellow graphic designers, and the poster will serve to inform and persuade them to consider purchasing the font. The poster specifications include a size of 16 × 20 inches and the inclusion of essential details such as the font's name, a brief history or information about it, the font designer's name, samples of all available weights, pricing, and contact information. Additionally, we are required to select a font family from a provided list and incorporate a minimum of three colors into the design to enhance its visual appeal.

"Avenir Next stands as a superior sans-serif font, combining technical excellence with aesthetic appeal for a wide range of design applications."